FRANCHISE STATISTICSBy definition, a franchise is a right or privilege officially granted a person or a group for the establishment of corporations existence in a territory or limits within which a privilege, right, or immunity may be exercised.
The growth of franchising over the past 30 years has been nothing but phenomenal. Arthur Andersen surveyed the franchise associations of 39 countries around the world. It asked them about the number of franchisors and franchisees in each country, their country's total domestic retail volume, the percentage of that volume provided by franchising and similar topics.
"The survey found that growth potential for franchising worldwide is exponential. The global market is far from saturated," says Leonard Swartz, worldwide managing director of franchise services at Arthur Andersen LLP. "No trends are reported because this is the first study. However, based on personal knowledge, franchising is growing worldwide."
In the United States, according to Franchising in the Economy, 1991-1993, a study done by the University of Louisville, franchising helped to lead America out of its economic downturn at that time. The study showed the total number of business format franchises increased 5.36 percent from 1991 to 1992 and 6.95 percent from 1992 to 1993. Total sales by franchises increased 4.7 percent from 1991 to 1992 and 8.3 percent from 1992 to 1993.
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